How to Track Your Website Traffic With Deepbux

To track your website's traffic with Deepbux, first add your site to the dashboard. Then, copy the provided tracking code and paste it into your site templates before the closing </head> tag. This installs Deepbux's pixel, which anonymously tracks visitor metrics like sessions, users, pageviews, and goals. The insights available on Deepbux's dashboard provide a comprehensive understanding of traffic sources, user behavior, and conversion performance.
Written by
Fredrick Eghosa
Published on
October 16, 2023
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To track your website's traffic with Deepbux, first add your site to the dashboard. Then, copy the provided tracking code and paste it into your site templates before the closing </head> tag. This installs Deepbux's pixel, which anonymously tracks visitor metrics like sessions, users, pageviews, and goals. The insights available on Deepbux's dashboard provide a comprehensive understanding of traffic sources, user behavior, and conversion performance.

Understanding who visits your website and how they engage with your content is crucial for business success. However, making sense of raw traffic data can be challenging. That's where Deepbux comes in—as a leading digital analytics provider, we aim to transform numbers into action.

This guide will walk you through setting up Deepbux's powerful yet user-friendly tracking on your site. Within minutes, you'll gain insights that matter - from acquisition sources to user behavior and conversions. You’ll be able to optimize key areas like your marketing campaigns, site content and user experience.

Why track traffic with Deepbux?

There are tons of analytics tools specially designed for sites, wordpress, or custom-built ones. So why should you use Deepbux? Apart from the fast and lightweight tracking script (< 3 kB) that does not affect your website speed or performance, there are a bunch of benefits that are sure to catch your eye (and savvy senses).

See your site through visitors' eyes with heatmaps. heatmaps reveal exactly how users engage with your site by tracking their mouse movements and clicks. Seeing which page elements attract the most attention helps ensure you highlight the right calls-to-action. You may also spot unused real estate that could be better optimized. With visual heatmaps, you can identify high-traffic areas and problem spots with just a glance.

Replay Sessions to Understand the User Journey

While heatmaps show aggregate usage patterns, session replays let you replay individual user paths. Deepbux captures full session data so you can step through what specific visitors did, how long they engaged, and where they may have gotten stuck or dropped off. Replaying sessions helps uncover friction points, confusing areas or any other usability issues. You’ll gain invaluable insights for improving site navigation, content placement and overall conversion funnel optimization. 

Enhance Your Website Performance

Here at Deepbux, we understand that website speed and load times are critical factors in delivering excellent user experiences. That's why our lightweight tracking script (< 3 kB) is designed not to bog down site performance or slow load speeds. You can monitor core metrics like pageviews, bounce rate, and conversions without compromising site speed.

Respect your visitors' privacy.

Privacy is paramount in today's digital landscape, and Deepbux is fully committed to respecting users' privacy. We do not store any personally identifiable information or deploy cookies or local storage. Our solution allows you to comply fully with regulations like GDPR, CCPA, and PECR. Users also have control over their own data via Do Not Track settings. 

Customize Your Tracking Parameters

Deepbux gives you the power to associate custom parameters with each visitor, such as names, emails, or user IDs. This level of customization enables deeper segmentation and behavioral analysis. You can better understand user preferences and tailor content and offers accordingly. Ultimately, more personalized experiences can translate to increased conversion rates. 

How to Track Your Website Traffic With Deepbux

Deepbux provides powerful yet easy-to-use analytics that allow you to track traffic sources, visitor behavior, and conversion rates, helping you optimize your digital marketing efforts. Follow the steps below to start using Deepbux on your site.

Add Your Website to Deepbux

  • Log in to your Deepbux account.
  • Navigate to the "Websites" page







  • Click the "Add Website" button.







  • A form will appear where you can:
  1. Enter your site's name.
  2. Provide the URL 
  3. Select HTTP or HTTPS protocol







  • Be sure to use HTTPS for a secure connection.
  • Once filled out, your site will be added and ready for tracking in Deepbux

Install the tracking script.

Deepbux makes installation straightforward with a simple JavaScript snippet. After adding your site, navigate back to the website dashboard and click "Tracking Code". Then copy the pixel code provided. 

If you use WordPress, follow these instructions:

  • Go to Appearance on your WordPress Dashboard.
  • Click on Theme File Editor from the extended menu
  • Click Header.php
  • Scroll down and paste the code after the </header> tag
  • Click "Update" to finalize the process
  • This allows Deepbux to track visitors anonymously in the background.
  • To verify, click the "Verify Installation" button on your website dashboard. 
  • You'll see a confirmation message if installed correctly.

The image below contains the steps you need to follow, numbered accordingly.













With the tracking script in place, Deepbux can begin collecting valuable website traffic data almost immediately.


The dashboard sports easy-to-identify metrics, sort of like an overview of data with simple navigation to tabs for further analysis. Only the data gathered in a particular timeline will be shown. Metrics available on the dashboard include:

  • Pages viewed (with accompanying pageviews)
  • Referrers (sources of traffic)
  • Countries
  • Operating systems used by visitors (such as ios, Windows, Android, Linux etc)
  • Devices visitors used to access your site (desktop, tablet or mobile)
  • Browsers they used (chrome, safari, firefox etc)
  • Screen resolutions, and; 
  • Browser languages.

Set Goals

Deepbux provides robust goal tracking capabilities to help our customers better understand user behavior and optimize their digital strategies. 

Pageview Goals

Our pageview goal type is straightforward and effective for many common scenarios. Simply specify the URL of a "thank you" or confirmation page to track goals like newsletter signups, purchases, or form submissions. Deepbux will register a conversion whenever a visitor reaches that destination page.

Custom Goals 

For more advanced tracking needs, Deepbux offers custom goals. These allow tracking of any on-site event using a simple JavaScript snippet. Some examples include clicks on external links, more complex form submissions, or clicks in specific page areas. Custom goals give unprecedented flexibility to measure key interactions.

To set up a custom goal:

  • Create a custom goal in the Deepbux dashboard.
  • Copy the provided JavaScript snippet code
  • Place the code on relevant site pages
  • The goal event will trigger each time a visitor reaches that code

Real-Time Insights Into Your Site Traffic

The real-time tab on the menu in Deepbux provides up-to-the-minute data on who is currently visiting your website. This allows marketers to monitor traffic patterns as they happen.

Key Metrics Available:

  • Devices: See what percentage of visitors are on desktop, mobile, or tablet. Deepbux detects device types for optimized site experiences.
  • Pages- View the top pages visitors are engaging with right now. This helps ensure important content is accessible and performing. 
  • Countries- Understand where site users are located worldwide. Regional trends appear in real-time. 
  • Active Users- The number of unique visitors actively engaged on your site at any moment. 

Data refreshes automatically every 5 minutes so you always have recent stats and don’t need to manually refresh the browser. 

Analyze Visitors’ Sessions

Now, perhaps the part you’ve anticipated the most. Deepbux gives a rich analysis of your visitors for a certain period. When you click on Visitors tab on the menu, you’ll be greeted with a spreadsheet showing the following metrics: the visitor’s country, what OS they accessed your site with, how many sessions that user spent, and when last they were active. 

When you click on “sessions”, you’ll be directed to a page that shows a whole bunch of even more detailed information. You’ll see how many pageviews that user had each session for the past few days, as well as the duration of each session. 

When you click on “pageviews”, a box will pop up, showing all the events that happened in that session, such as how far the user scrolled from the top, where the user clicked on the page. 

What Types of Information Does Deepbux Track?

Deepbux tracks various types of information about website visitors, such as the number of visitors and sessions, traffic sources, keywords, devices used, pages visited, conversions and transactions, heatmaps, and session replays.

How Do I Activate Deepbux for My Website?  

To activate Deepbux, add your website to your Deepbux account and install the tracking script on your website by copying the pixel code from your Deepbux dashboard and pasting it in the header of your website before the </head> tag.

Can I install Deepbux on any website?

Yes, you can install Deepbux on any website that supports JavaScript. It is compatible with popular platforms like WordPress, Shopify, Wix, Squarespace, Joomla, Drupal, etc., as well as custom-built websites and apps.

Is Deepbux automatically added to a website?

No, Deepbux needs to be manually added. You have to add your website to your Deepbux account and install the tracking script on your website. 

How do I know if my site is connected to Deepbux?  

You can check if your site is connected by verifying the installation of the tracking script. Go to the Verify installation tab on your Deepbux dashboard and click the button. If you see an alert that the pixel is installed, it means your site is connected. You can also check for incoming data on your Deepbux dashboard.


We hope this guide has provided a helpful overview of how to set up Deepbux tracking on your website. With just a few simple steps, you'll be on your way to gaining powerful insights into your traffic and digital marketing performance.

As you begin exploring the Deepbux dashboard and reports, don't hesitate to reach out if you have any other questions. Our dedicated customer support team is ready to assist at any time. Whether you need help interpreting data, setting up new goals or tags, or integrating additional sites, we're here to ensure you get the most out of your Deepbux experience.


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Frequently Asked Questions

Here are some of the questions that have propped up a number of times from our customers.

What is DeepBux?

Deepbux is a website visitor analytics and engagement tool. Deepbux aims to help website owners increase their website conversion rate by helping them track, analyze and engage with their website visitors.

Can DeepBux help me increase my revenue?

Increasing your website conversion rate by 1% can double your website revenue. Deepbux aims to help increase your website conversion rate so you can increase your revenue without increasing your cost.

How does DeepBux work?

Deepbux uses a simple website pixel to track , analyze and share notification widgets with your website visitors. With Deepbux, you can track visitor sessions, create heatmaps, record visitor sessions to see what they do on your website and finally engage with your website visitors actively using our notification widgets.

Is DeepBux easy to use?

Deepbux is easy to use, with an intuitive user interface anyone can use Deepbux no matter their experience level with analytics.

What are the available pricing plans

Deepbux has 3 major plans, Starter plan at $29 per month, Growth Plan at $$69 per month and finally an Ultimate plan at $99 per month.

Is there a free trial for Deepbux?

Instead of a default free trial plan, we offer a Completely Free forever plan for all our users. However, if you intend to get more features before committing to a plan, reach out to us and we will set you up with a 30-day Free trial.

What payment methods do you accept?

We accept Card Payment methods authenticated and processed via Stripe.

Is my payment secure and safe?

Payment on Deepbux are Safe and Secure. All Payments are authenticated and Verified by Stripe.

I want a customized plan, who can I speak with?

To get a customized plan, contact us at with Subject line: Custom Plan Request.

Where can I book a demo of Deepbux?

To book a demo of Deepbux, contact us at with Subject line: Deepbux Demo Request

Can I resell Deepbux features as an agency?

No you cannot resell Deepbux features as an Agency. You can however onboard your agency clients to Deepbux as team members. If you need more website capacity, reach out to us at to get a customized plan for your agency.

What are the types of businesses that use Deepbux?

Deepbux is suitable for any business with a website and has a desired action or goal to optimize for. We typically find ourself popular amount E-commerce websites, Blogs, SAAS websites, travel websites and financial services websites.